May 18, 2024

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Panasonic’s laundry concept does all the work for you

Panasonic’s Sustainable Maintainer is located behind reflective glass at the company’s booth at IFA 2017.


Ashlee Clark Thompson/CNET

A concept machine from Panasonic makes a big promise to complete every step of laundry — from sorting to folding and everything in between.

Panasonic displayed the appliance, called the Sustainable Maintainer, at the IFA 2017 trade show in Berlin. Here’s how it worked during a demonstration: 

  • You place clothes inside the machine.
  • Grabbers lift each garment, and the machine scans it in search of stains and product care information.
  • The machine lays the garment flat and sends it across a conveyor belt. The machine finds the previously identified stains and washes only those.
  • The machine sucks the clothing dry, then grabs the garment and folds it.

The Sustainable Maintainer is just a concept, so it’s not clear whether it will ever make its way into stores. But it shows that Panasonic, like many other companies at IFA 2017, has a growing concern for clothing care.

Find out what else is happening at IFA 2017.

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